Comments on: eBay CPC Ads Now Available to Business Sellers in Beta

By: Seller58

Seller58 — Mon, 27 Sep 2021 08:15:48 +0000

In reply to The End. $1.00 is the daily minimum spend, not per-click. The minimum cost-per-click is $0.02 cents.

By: PACE306

PACE306 — Thu, 23 Sep 2021 17:11:18 +0000

Great idea!

Pay for the exposure you should already be getting (included in your store subscription and FVFs) …

NOT

By: The End

The End — Wed, 22 Sep 2021 23:00:51 +0000

According to Joe DeMarco “Hubcap Joe”,
The minimum charge per click is….$1.00 !
That’s Great for Ebay, Poor for the Merchant.
Wiping out merchant profits has been the sport and hobby of Ebay.
So, unless you’re selling a Big BIG dollar item, it is not worth it.

By: Longtime Ebay Seller

Longtime Ebay Seller — Mon, 20 Sep 2021 10:41:12 +0000

We were lucky enough to get an early start in the Promoted Listings Advanced Beta Program and we are loving it! Listings that have the PLA running on them have seen a staggering surge in sales. The managed cost versus the effectiveness of producing the phenomenal increase in sales make adding PLA to select listings a no brainer. At first we started with some small A/B tests on a few of our product listings. We saw the sales pickup immediately. So much we added PLA to more and more listings. The results have been amazing. The added traffic and conversions have more than paid for the costs. Even after reducing the budgets, and on some listings removing PLA entirely, the listings are still holding their best match positions which we attribute to the number of recent sales on those listings. I am sure that once they allow more sellers into the PLA program, the effectiveness will wane, but until then we are glad that Ebay offered us the early invitation.

By: ValueAddedResource

ValueAddedResource — Mon, 20 Sep 2021 00:26:12 +0000

For anyone interested in how Promoted Listings Advanced works, I have a discussion going in the community with screenshots.

https://ebay.to/3EA6MVO