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Amazon Handmade Features Low-Priced Goods in New UK Campaign

Amazon Handmade
Amazon Handmade Low-Priced Goods Featured in New Campaign

Amazon Handmade is running a new campaign in the UK featuring low-priced goods with a tie-in to Mother’s Day. The “Pocket Money Range” features products for sale that cost less than £7.

The selection of items launched at a pop-up in London, and Amazon Handmade UK offered workshops where people could make their own Mother’s Day gifts under the guidance of artisans who sell on the platform.

In its announcement, Amazon UK wrote: “The dedicated range includes bath products, homeware, jewellery, stationery, and more, all for less than the average weekly pocket money in the UK.”

The promotion features a dedicated store at amazon.co.uk/handmademothers where shoppers can find “thousands of handcrafted, personalisable gifts available for every taste and budget this Mother’s Day.”

Amazon included quotes from sellers who are participating in the promotion, including from Samantha Riley, co-founder of Manta Makes, who was quoted: “I’ve always been interested in craft but I never believed that my idea to sell personalised wooden decor could be my full-time job and Amazon Handmade has helped me realise this dream. I love that they’re all handcrafted with love near my home in the New Forest and I’m delighted to be part of the Pocket Money Range this Mother’s Day.”

You can find details about the promotion and the pop-up events on the Amazon UK website along with quotes from other sellers participating in the new Pocket Money Range line.

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Ina Steiner
Ina Steiner
Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). She is a member of the Online News Association (Sep 2005 - present) and Investigative Reporters and Editors (Mar 2006 - present). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com. See disclosure at EcommerceBytes.com/disclosure/.

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Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). She is a member of the Online News Association (Sep 2005 - present) and Investigative Reporters and Editors (Mar 2006 - present). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com. See disclosure at EcommerceBytes.com/disclosure/.